You've built something real. Now let's make sure the world sees it that way.
The Founder Framework is an 8-week executive build experience for founders and organizational leaders who are ready to solidify their foundation, sharpen their positioning, and show up with the clarity and credibility their work deserves.
You have clients, proof, and momentum. And still, something feels off. The brand isn't fully aligned. The messaging isn't as sharp as the work behind it. The offer isn't positioned clearly enough for the rooms you're trying to enter.
So you find yourself over-explaining in donor meetings, board conversations, partnerships, and media opportunities. Not because you lack the expertise. Because the foundation hasn't been built to match it.
That's exactly what this cohort fixes.

Eight weeks. Six founders. Each Build Their Cohesive Foundation.
This isn't a course you watch or a mastermind you attend. It's a live, structured build experience where you leave each session with something real: clarity, assets, and systems that hold up in the rooms you're entering next.
You don't just leave with ideas. You leave with the language, structure, and brand assets to back them up.
You define your positioning so it's unmistakable.
Ideal client or donor clarity, offer structure and scope boundaries, clear value articulation, messaging pillars that communicate impact, a confident and repeatable founder narrative, and brand alignment recommendations.
By the end: you stop over-explaining. You start communicating with precision.
Your external presence begins matching your internal capability.
Cohesive visual identity refinement, a mini brand guide for consistency, clear voice and tone standards, and messaging that positions you as a leader at the level you're already operating.
By the end: you feel proud of what you hand to partners, funders, and clients because it clearly reflects the quality of your work.
You leave with a defined pathway for visibility and conversion.
Activation strategy, mapped conversion pathway, a sales page or landing page built or refined, email sequence, 30-day marketing calendar, and outreach and partnership scripts.
By the end: you're equipped to sell your offer and raise support with clarity and structure behind every conversation.

Six seats. Live build sessions. Direct feedback.
Every week includes a 90-minute live implementation session, rotating hot seats, direct strategic feedback, structured templates and frameworks, and optional office hours for deeper support.
You're not watching someone else build. You're building, in real time, with experts in the room and a small group of founders doing the same work alongside you.
For Charleston-based participants:
Final Presentations + Celebration (Week 8)
This is the right fit if you've already launched and are ready to elevate. You want to be taken seriously in larger conversations. You care about credibility, not just visibility. You value structure and thoughtful strategy. And you're ready to execute, not just plan.
This is for builders with real traction who are tired of their brand underselling the work behind it.
This is not the right fit if you're still in the idea stage or haven't yet found your first clients. If that's where you are, our Launch Suite might be the better starting point.


When your positioning is clear, your brand is aligned, and your strategy is documented, you show up differently. You pitch differently. You sell differently. You raise differently. You lead differently.
That shift is what this cohort is designed to create.
Curated Studios exists at the intersection of strategy, storytelling, and execution.
Karissa Tunis is a multi-company founder, published author, and strategic advisor to nonprofits and high-level operators. Her work spans brand architecture, fundraising strategy, media production, and growth systems.
Abigail Ray is a multi-company founder and branding expert with deep experience in design, visual systems, and operational clarity, transforming abstract ideas into cohesive, professional identities that convert.
Together, we don’t just design brands. We build foundations that perform.
This cohort is our framework structured into a focused 8-week executive build.
Curated Studios exists at the intersection of strategy, storytelling, and execution.
Karissa Tunis is a multi-company founder, published author, and strategic advisor to nonprofits and high-level operators. Her work spans brand architecture, fundraising strategy, media production, and growth systems.
Abigail Ray is a multi-company founder and branding expert with deep experience in design, visual systems, and operational clarity, transforming abstract ideas into cohesive, professional identities that convert.
Together, we don’t just design brands. We build foundations that perform.
This cohort is our framework structured into a focused 8-week executive build.
or 2 payments of $2,300
Includes:
8 live executive build sessions
Real-time feedback
Templates and strategic frameworks
Market ready assets and scripts
Clear activation roadmap
Application timeline:
Applications close when seats are filled
Accepted applicants will be notified within 48 hours
Deposit due within 72 hours of acceptance to hold your seat

No. This is structured implementation with live review and deliverable completion.
No. This is live, high-touch execution inside a small cohort.
Plan for:
One 90-minute weekly session
2–4 hours of implementation work
This is active building.
Core cohorts are group-based. Additional support hours will be available.
You may participate fully remotely.
Charleston-based participants may join hybrid in-person sessions for kickoff and end of cohort celebration.
Because this replaces months, often years, of misaligned building.
You leave with clarity, assets, and systems most founders don’t install early enough.
Solidify your foundation.
Sharpen your message.
Lead at the level you’re building for.
If you’re ready to operate at the next level, this is your room.
Applications are now open.
Every stage requires a different kind of support, we’re here for all of it.
Launching a business. Growing your marketing. Building your authority.